Fast Track To Developing Customer Loyalty

·         Offer the greatest product or service...and the lowest price.

·         Provide a comfortable, satisfactory experience.

·         Produce results.

·         Survey customers about their experience with your company, and suggestions for improvement.

·         Resolve problems immediately.

·         Be forthright with complete information.

·         Be honest.

·         Expect to work hard and spend time to build loyalty.

·         Track customer retention.

·         Find out why former customers defected.

·         Pay attention. Being ignored is a major reason customers defect.

·         Keep in touch with people who have done business with you in the past.

·         Send cards to your clients. A personalized, handwritten message in a greeting card says “I care about you.”

·         Involve everyone company-wide in satisfying customers.

·         Incorporate your USP (unique selling proposition) by offering a percentage of your products or services on barter.