Art Goehring Selected For IRTA's 2007 Hall-Of-Fame
Well-known
commercial barter industry veteran Art Goehring, launched Columbus
Trade Exchange (CTE) in the fall of 1976. The company then became
Tradecard/Tradecorp, one of the most respected trade exchanges and
corporate barter companies in the country. Tradecorp was purchased
by IMS in 2003.
Goehring came
into the industry with extensive management experience and was an
early organizer of trade exchanges that eventually unified, becoming
the International Reciprocal Trade Association in '78 and early '79.
He may be best
recognized for his television appearance on the popular Today
Show in October 1979 where he spoke to a national audience about
commercial barter. It was a high profile, positive national exposure
for the emerging barter industry.
Off camera, the
personable Goehring headed up the IRTA Government Relations
committee during the two-year Washington lobbying period. He played
a major role in the tireless efforts that culminated with the TEFRA
Act of 1982, which gave trade exchanges third-party record keeper
status—enacted into law with 1099B reporting.
The
International Reciprocal Trade Association will be recognizing
Goehring's achievements and contributions to the commercial barter
industry in Savannah, at the association’s Annual Awards Dinner on
September 11.
For more
information on this year's IRTA Convention see the top of page,
“Site Sponsors.”
