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09/15/2009

Are You Keeping Your Customers’ Satisfied?

No matter what type of products or services you provide, you might learn from your impressions of the restaurants you frequent. One simple observation will usually give you a quick first impression of how well the place is run. Do they keep your water glass filled? If no one tends to the water glasses, you probably feel that this particular restaurant’s management doesn’t care about customers.

What are the things in your operation that communicate to your customers and clients whether you care or not? Take a look at those things and make sure all of your people are addressing them.

The following might be a good starting point:

  • How are your employees dressed?

  • Are your employees well groomed?

  • Is your place of business neat and clean?

  • Does your place of business reflect and warm, friendly, well decorated atmosphere?

  • How are the manners of your employees towards customers — even when they’re stressed?

  • Are your employees smiling when interacting with each other?

  • Are you smiling when you greet and work with your customers?

  • Are you still smiling when the customer leaves?

  • Are you setting a good example for your employees in all of the above areas?



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