The Barter Company, now in its sixteenth-year of business and based
in Kennesaw (GA), has announced Lynda Trotman as the company�s new
Media Director. Trotman will be responsible for facilitating all
media buys and marketing/advertising for the company�s barter
clients.
She joins The Barter Company team from Olympus Media LLC, located in
Alpharetta (GA). Olympus Media, one of the fastest growing billboard
companies in the country, was where Trotman served as National
Account Manager working with national and international advertising
agencies. It was also there that she worked closely with The Barter
Company, utilizing barter to help develop the national department
for Olympus Media.
Trotman comes to The Barter Company with almost 25 years of
experience in advertising and marketing which includes, advertising
sales in the OOH Industry, publishing (both national and lifestyle)
as well as product and business development. She also brings her
exceptional talents in market-need identification and market
penetration. Trotman served as sales manager for Grandesign
Advertising, a full service agency in Winter Park (FL). She was
responsible there for new business development as well as developing
strategic marketing, public relations, plus media and design
campaigns for the agency�s clients.
�I am thrilled to be part of The Barter Company team. In my
experience, this company is one of the top trade exchanges in the
nation,� asserted Trotman. �My entire career has been spent in the
advertising/marketing industry, and I look forward to utilizing all
my expertise in working with the company�s barter clients to grow
their businesses using marketing through barter.�
Ric Zampatti, The Barter Company CEO, states, �We are very proud and
excited to welcome Lynda to our team. Her advertising and marketing
background, plus the fact that she truly understands barter will be
invaluable to our clients.�
For more info on The Barter Company, phone 770-591-4343 or
click here.