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Pre-construction Partnerships Aid Builders, Buyers
Newcondosonline.com, launched by two young men in San Diego, is now
the largest online condo-advertising portal allowing home buyers and
investors to browse hundreds of nationwide listings for new and
pre-construction developments. It also offers builders a wide
variety of services, other than advertising.
Through
affiliate partnerships, Newcondos can purchase up to 30% of newly
developed condo units before a single marketing dollar has been
spent...thus assisting developers in reaching sales targets and
satisfying bank requirements by providing numerous purchasers for a
particular project.
The benefits
of the pre-construction bulk purchase strategy allow the builder to
achieve steep price increases faster, greatly reduce carrying costs,
reduce marketing costs, start construction sooner, create publicity
and sales hype, and generate greater sales velocity.
Editor’s
note:
We’ve seen a few examples within the barter marketplace, notably
Australia, where developers moved a percentage of preconstructed
units through barter (trade exchange sales) to assist sales efforts
as well as provide a greater comfort level for their bankers. As the
commercial barter industry matures we can expect to see more of such
activity. |
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