An astounding 40% of business owners in the U.S. have reported that
the economy is preventing them from spending any money on marketing
and sales, according to a survey released by American Express OPEN
which is the company�s small business division.
That�s why we found an upcoming marketing expo (www.TheMarketingExpo.com)
in Carlsbad (CA) so interesting. In addition to exhibitors, six
speakers have teamed up so as to conduct various workshops. The
typical small business owner�s time constraints are well documented.
Having a variety of marketing expertise and possibilities (products
& services) in one location for quick, easy shopping makes perfect
sense.
A
trade exchange bringing all of its clients (who offer marketing
services) together once a quarter for a one-day expo would be a
fantastic service for the exchange�s membership. It would also be a
valuable attraction for outside businesses, i.e. potential new
members.
Marketing products and services on exhibit could include:
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Advertising agencies
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Marketing and sales consultants
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Ad-product
specialty companies
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Mailing-list
companies
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Direct mail services
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Web site designers
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SEO (search engine optimization) companies
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Copy writers
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Graphic designers
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Sign shops
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Printing companies
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Publishing companies
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Radio stations
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TV stations
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Billboard companies
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Writers
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Newspapers
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Magazines
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Chambers of commerce
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Marketing associations
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Business coaching services
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Photographers and others