IMS Barter’s Online Sales Hit New Records, Expansion Planned For
2011
International Monetary Systems (OTCBB:ITNM), a worldwide leader in
business-to-business barter services, announced the kick-off of its
first Cyber Holiday Season, entitled “The Twelve Days of Christmas.”
John Strabley, Executive Vice President of IMS said, “This new
online program, which was made possible through the implementation
of our new software system, provides us with a much stronger
platform as an e-tailer and has the potential to become one of the
most successful promotions that we have ever done.
“IMS members already have a great advantage over their peers and
competitors who are not involved in the trade exchange,” Strabley
continued. “Our clients can fulfill their holiday shopping needs
without cash, but also are able to purchase everything at the
wholesale cost of their own products. This powerful economic tool of
barter helps them move their excess inventory, conserve their cash,
and be more profitable at the end of the year. Because of its
success, we intend to expand our e-commerce platform in the coming
year.”
“The Twelve Days of Christmas,” provides IMS members with a large
selection of highly desirable items that are specifically offered
only through the online marketplace. Each morning for the first
twelve days of December, opt-in IMS clients receive an e-mailed
marketing announcement listing that day's featured items, and an
invitation to shop the entire inventory of merchandise presently
available online.
Unlike traditional e-commerce sites, which are usually hosted by one
retailer or are a collection of small sellers, the IMS marketplace
currently lists products of more than 250 merchants whose average
offerings total more than $48,000. On any given day, there are $12
million to $15 million worth of products available.
After just the first two days of implementation, online sales volume
was up more than 700% over the same period last year, and the
company’s overall Internet traffic has also set new records. In
addition, the program has attracted several of IMS’ corporate barter
clients who are making significant purchases to satisfy their
corporate holiday shopping needs. The highest volume of buying has
been done on merchandise such as jewelry, electronics, household
products and other gift items.
For more info
click here.
