Former Barter-Pro Sondra Ames Teams With Daughter Allison To Create National Footprint For Their Wonderland Bakery

Sandra Ames was a driving force with husband Mike Ames in building TradeAmericanCard back in the early �90s. After going out on her own, and subsequently selling her trade exchange to ITEX, she left the barter industry. Then in 2005, joining forces with her culinary award-winning daughter Allison Ames, they launched Wonderland Bakery.

Wonderland is a high-end bakery and gift concierge business, offering an array of highly customizable gourmet cookies, cupcakes, cakes, chocolate-dipped treats and whimsical gifts, which are available at the flagship Newport Beach location, or via nationwide shipping.

The firm is on its way to becoming a national brand through its strategic partnership with Errand Solutions, a Chicago-based company providing on-site concierge services to more than 300 corporate and hospital sites nationwide. (Wonderland launched the partnership in February 2008, leading with a successful beta site at Irvine-based Allergan, Inc.)

In just over two years, Wonderland has earned such titles as �Bakery to the Stars� and �Official Sweet Ambassador of Newport Beach.�  In 2007 the company celebrated its second anniversary with partnerships with the giant toy-company GUND and Department 56.

For more information on Wonderland see http://www.WonderlandBakery.com.