August 8,
2006
Written
by Bob Meyer, Editor of BarterNews
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From the desk of Bob
Meyer...
08/08/2006
Red Paper-Clip Barterer Lands Book Deal
Last week we reported that 26-year-old Kyle MacDonald of
Montreal signed a movie option deal with DreamWorks. As an
aspiring writer, his most recent success might be considered
more relevant...he has signed a book deal with publishing
powerhouse Random House.
MacDonald and his girlfriend Dominique Dupuis have recently
moved into their new, 1920?s two story house in Kipling,
Saskatchewan.
Google Placing Ads On XM?s Radio Channels
Following up last week?s news on Google?s going after radio
spots (via the dMarc media network they purchased), the Web
search company and XM Satellite Radio are working together
wherein XM will gain access to Google?s roster of
advertisers without incurring the full cost of running an
ad-placement business. XM runs advertising on about 100 of
its non-music channels.
More Bartered Radio Time Coming To UK Radio
Stations
UBC is the largest independent airtime sales point to media
agencies in the UK. And UBC Media has just signed a 3-year
deal with Sky News Radio, which currently provides scripts,
audio and bulletins, for radio stations in the UK.
The link-up will result in a rapid expansion of the Sky News
Radio service, delivering a weekly reach to UBC?s network of
5.5 million adults via barter syndication.
All back issues of
"From the Desk...? can be accessed by
clicking
here.
(Please feel
free to forward our newsletter to your friends and
colleagues. We have a ?box? at the end of the
newsletter for your convenience.
See you next week. . .) |
Plan
Ahead When Bartering Your Timeshare Week
The ability to
trade places is the main reason most people purchase timeshares, and
that?s been the case for years. Research reveals, in fact, that more
people barter their weeks than use them.
The most
frequent complaint among the country?s nearly 2 million timeshare
owners (after they complain how difficult they are to resell, even
when priced below cost) is that they never seem to be able to
exchange their time for what they want.
But it doesn?t
have to be that way. Owners can trade places with other timeshare
owners by depositing their interval with an exchange service, and
withdrawing a corresponding interval somewhere else.
Whether the
interval that is given up is used by someone else doesn?t matter,
since timeshare bartering is not a direct trade. As long as one puts
something in the bank, something else can be taken out. At the same
time, though, it?s important to have realistic goals.
When people
run into a glitch, it usually has something to do with what they put
into the system and what they want to take out. For starters, when
considering a timeshare for the exchange possibilities -- and there
are hundreds of thousands of them -- make sure to buy in an area
that is in high demand.
Time and size
are two other factors that help enhance the ability to enact a
successful trade. So aim to buy the biggest unit in the best week
that is affordable. The formula is based on comparability, so don?t
buy an off-season week unless you expect to travel in the
off-season.
Experts
strongly advise depositing your interval as soon as you know you
won?t be using it. Because depositing early increases one?s trading
power. You?ll get a higher priority by depositing early, because you
are allowing them to fulfill someone else?s exchange.
In short, if
you don?t deposit early enough, your week might be worth only 50% of
its exchangeable value. And you may have to wait until the last
minute to go somewhere else, or take a less desirable travel time or
a smaller sized unit.
Depositing
early isn?t the only tactic that will lead to a successful trade. So
will being flexible. Instead of demanding a particular resort, for
example, request an area. Or even request a type of vacation, as
opposed to something more specific. And pick a range of dates, not
an exact week.
You even can
ask the system to search for two choices. Then if a match is made,
you?ll have 48 hours to decide whether that?s really where you want
to go. If it is, you can lock in a reservation and make your travel
arrangements. But if it?s not, the system can keep looking.
Although RCI
and Interval International list thousands of properties in their
catalogs (Interval works with 1,800 affiliated resorts in more than
70 countries; RCI with 3,500 properties in 90 countries) that
doesn?t mean space is always available. Their inventories are based
only on what their members give up. So plan ahead, and follow the
foregoing suggestions...the likelihood of success will be greater.
Hotel
General Managers
Here?s
The Easiest $100,000 You?ll Ever
Bring To The Bottomline!
Collect
cash, as usual, from the guest accounts staying at your
facility that require the use of professional AV services.
And rather than shouldering your ongoing employee costs, or
your current vendor?s cash agreement for AV services,
here?s a much better alternative:
Work
with a proven national vendor (a sterling 25-year track
record) who will provide all of the AV services for your
hotel on a 100% TRADE BASIS! (Payment to be in the form of
hotel rooms and/or trade dollars.)
Your hotel?s annual AV billings must be a minimum of $200,000, and this
offer is available only in the continental United States.
For a
confidential introduction contact Bob Meyer via e-mail:
bmeyer@barternews.com.
(Please type in AV Services On Trade in the subject
line of your e-mail.)
Attention Trade Exchange Owners:
If your
member hotel(s) have a minimum of 10,000 sq. feet of meeting
space and annual billings of at least $200,000 for AV
services this is a great opportunity to earn substantial
cash service fees on the hundreds of thousands of trade
dollars your hotel member will be paying the vendor. Contact
Bob Meyer at the above e-mail. |
XO
Limited Sells Thailand/Vietnam Ozone Franchise License
Solution
Corner (SLC),a publicly traded Thailand company, has acquired an
exclusive Ozone franchise license for Thailand and Vietnam from XO
Limited. SLC has set up subsidiary OpenServe to operate the new
barter exchange operation under the Ozone name.
XO Limited
reported that the initial license fee was $1 million, and further
payments -- if the deal goes as planned -- will total approximately
$5 million over a 5-year period, based on forecasts of member
trading volumes. (Shares of Solution Corner are trading for
approximately 9-cents each.)
According to
Sam Rama, CEO of Ozone Barter, the transaction represents a major
opportunity for participants in the New Zealand-based Ozone Barter
network to sell and acquire products from the Asian market.
Solution
Corner, a Thailand software developer, has diversified into
e-commerce in an attempt to reduce the risk of relying only on the
software development business.
Chachapong
Munchupha, the managing director of SLC and Open Serve, is aiming to
have at least 1,200 members based in Thailand, trading 30 million
baht (37:1 to the US$) by the end of this year.
XO Limited (www.barter-software.com)
was founded in 2002 and offers a neutral internet-based platform
which enables multi-lateral trading.
Ozone Barter
has franchisees in Australia, New Zealand, Singapore and South
Africa with a reported network of 10,000 members.
Here?s A Look At The Hidden ?REAL
WORLD? Of Barter
(Click
here.)
eBay
Seller Teams Up With Bartercard
Professional
eBay seller XS Items, is offering three of its pilot franchise
opportunities at ?15,000 through the UK Bartercard network. Thus,
members of Bartercard can purchase a franchise on full trade.
XS Items takes
any goods that can be sold on eBay, and provides a complete service
for individuals and businesses in exchange for a percentage of the
final selling price.
Bartercard has
150 franchised offices in 17 countries worldwide, and more than
4,000 members in the UK. For more information on Bartercard go to
http://www.bartercard.com.
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How To Get More Sales In
Hyper-Competitive
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marketing report shows proven ways to rapidly boost your
restaurant?s sales & profits.
Asia?s Power Structure Changing
The
traditional underpinnings of international relations in Asia are
undergoing substantial change, and the rise of China is a
principal cause. Strategic imperatives and economic
considerations are the key drivers for China to expand its
international relations into different regions in the world.
Asia as traditional home-turf plays a key role within the
?program of expansion.?
Other causes
include the relative decline of U.S. influence and authority in
Asia, the expanding influence of the Association of Southeast Asian
Nations (ASEAN), the growth of regional multilateral organizations,
an increased technological and economic interdependence in the
region, and the improvement of several formerly strained bilateral
relations.
As a result of these processes, the structure of power and the
nature of the regional system are being fundamentally altered. This
regional perspective is striking, given that just a few years ago
many of China?s neighbors raised concerns about the possibility of
China becoming a regional influence and powerful military threat.
Trade Exchange Owners...
Build Rapport & Empathy With Your Client Base!!
The
most powerful marketing tool in the barter industry, The
Competitive Edge newsletter, is a monthly, ready to use,
professional 4-page publication...no work is needed! (Click
here.)
CFO?s Less Optimistic About Economy
Although CFOs
plan to increase capital spending and hiring this year, they are
growing more pessimistic about the U.S. economy...most notably
concerning inflation, the federal funds rate and the rising price of
oil, according to a June 2006 Duke University/CFO magazine
Business Outlook survey.
Only 24% of
U.S. finance chiefs are more optimistic than they were last quarter,
while 46% are less optimistic.
?CFOs are
telling us that we are moving closer to the danger zone for the U.S.
economy, but that their firms can ride it out for now,? said John
Graham, a professor of finance at Duke's Fuqua School of Business
and director of the survey. ?There are several risk factors that are
near the tipping point, and if any of them worsens, it would
heighten the risk of a corporate slowdown.?
The Growth and Use of Secondary
Capital (New Money) Creates Unprecedented Wealth In Today?s New Age
Of Possibility
There are
many forms of secondary capital?which can be defined as any
financial instrument that measures and communicates value in a
common language. Would you like to see and learn more about the many
forms of secondary capital?
We have 70
free, informative and inspiring, articles for you in our ?Secondary
Capital Section.? Check it out...
www.barternews.com/secondary_capital.htm.
Major U.S. Advertisers Aim To Drive Down Advertising Prices
Nine prominent
advertisers have joined forces to create and test an online
marketplace for buying advertising time. It?s a move that could
revolutionize the way billions-of-dollars of ad revenue is spent,
and could shift the bargaining power to advertisers.
Toyota Motor,
Wal-Mart Stores, Microsoft, Hewlett-Packard and Home Depot, among
others have put up a combined $50 million. They have enlisted eBay
to build an auction site, called e-Media Exchange, that would sell
national ad time on a yet-to-be determined cable network in a test
tentatively set for January 2007.
Their goal? To
make the ad-sales market transparent. The new system would allow
advertisers to post media plans on the auction site, and invite bids
from networks and media outlets.
The e-Media
proposal evolved from former Chrysler marketing chief Julie Roehm,
who made a speech at a media-industry conference in 2004. Roehm said
an automated trading system akin to the Nasdaq Stock Market could
replace the upfront market rituals, in which ad bargaining takes
place in May for the upcoming fall TV season.
Get
New Money-Making Ideas And Valuable Contacts!
You can obtain
useful, informative ideas and contacts in every available back-issue
of BarterNews.
The following listings are
a service to our readers. Please note that
due diligence is advised
in all of your business transactions...cash or barter.
Talk Radio Syndicator Willing
To Barter Big-Time!
National
Exposure On Full Trade
National Trade Association?s
corporate trade broker Jill Halper has a contract with a major
radio syndicator and can provide your company national (or
regional) coverage on trade.
Several prominent, national
radio talk shows, covering an array of topics, are obtainable.
To build your company?s brand with this vast national
exposure that?s available on trade, contact Jill Halper via
e-mail at
jhalper@ntatrade.com.
_______
Million Dollar Deal
A large North American
apparel manufacturer wishes to barter in excess of $4 million in
sewing and laundry equipment...lots of fabric and accessories
(e.g. zippers, buttons, thread, etc.) in addition to
discontinued apparel.
The firm desires to barter
with Asian apparel manufacturers under any arrangement that
makes sense. Replies for this announcement should be forwarded
to:
bmeyer@barternews.com.
________
Will Trade Sportcards For Gift
Certificates
Tony Galovich, well-known
trader, can provide 100?s of major magazine subscriptions on
trade, e-mail with titles you want for a price quote...no lists
available. He also has 100?s of sportcards, as well as Amazing
Spiderman comics (from #42 to #359).
Wants gift certificates of
all types, anywhere, especially quality restaurant scrip. Also
accepts ITEX, BCI or direct trades. Contact him via phone (727)
527-7113, noon to 7pm except Tuesday and Friday...or e-mail
tonygalo@yahoo.com.
Our Web Site Has Added A Search
Tool For You
Ever
wondered if a certain topic, person, or organization has been
written about on the Barternews.com web site? Now you can easily
find out, as we?ve added a search tool. It will quickly give you the
answer to your questions, in 3 easy steps that take about 12
seconds!
At the top
right of the page, just under where you sign up for the Tuesday
Report you will see a little Google box. It is where you can (1)
type in the name of a subject, company or person. Then (2) click the
button for www.barternews.com to search the site, followed by (3)
hitting the search button.
Every
barter company in the world is listed on our web site,
click through to our Global List
of Barter Companies.
We welcome your
comments, questions, and observations.
?
Copyright BarterNews 2006. Redistribution of BarterNews
content expressly prohibited without the prior written permission of BarterNews.
