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$30,000 Tree Services For Truck, Exemplifies Barter’s Value &
Versatility
Staggering Barter Agreement Jump-Starts New Business
Celebrities, Movie Stars & Entertainers Value Power Of Barter
How To Start &
Grow Your Business With Little Money
Dealing With The
Lords Of Finance
Another Way To Barter Your Products & Services
Young At Heart Are Traders
How Do YOU Value Your
Services?
Two Billionaires Used Barter To Build Their Empires
“Getting an idea should be like sitting on a pin, it should make you
jump up and do something.”
Famed NY Steakhouse Places Full-Page Ad Offering Bartered Meals
Bruce Willis
Signs Major Barter Deal
Fast Track
To Developing Customer Loyalty
Sandra
Bullock Barters Way To Small Fortune
Steps
Leading To Successful Reciprocal Purchases
Barter Deal Made Years Ago Pays Off Big For Ross Perot
In Today’s World, Major Companies Barter To Achieve Objectives
Money Is the
Language of Accountancy
Frequent-Flier Miles—The $280 Billion Currency
Electronic Money Triumphs Over Cash & Checks
"Trade is nothing but
the release of what one has in abundance to obtain some other thing one
wants." - Part 2
"Trade is nothing
but the release of what one has in abundance to obtain some other
thing one wants." - Part 1
The
Freedom Of Exchange Is The Foundation Of All Freedoms - Part II
The
Freedom Of Exchange Is The Foundation Of All Freedoms - Part I
"We look at universities
as a subculture in a barter economy."
MySpace
Barter Strategy Promises Huge Payoff!
What Can
We Trade?
Football-Great Joe Montana Trades On Name For Entry Into Wine
Business
How
To Meet Barterers
Billion Dollar Stock-in-Service Barter Deal By India’s TCS Software
Giant
Bartering Can
Increase Our Sales Volume
Bartering Comes To Life In Business
CD
Barter Trading Site Gets $9 Million!
Entrepreneur Completes Job For Pharmaceutical Company, Pocketing
$229 Million
Billy Beane
Likes Larry Ellison Connection
ESPN Strikes Barter
Deal With AFL
Bartering Can
Pay Many Business Expenses
China Has Growing
Monetary Concern
Money’s Not The
Only Medium Of Exchange
Intellectual
Property A Valuable Asset
Giuliani Is A Trader
Don’t Take Entrepreneurs’ Accomplishments For Granted
Getting Started...To Barter
Burger
King Cuts Barter Deal With Microsoft
Trading One One’s Panache...Trump Shows It’s The Way To Riches
Major
Companies Continue “Currency” Pursuit
28-Store
Retailer Barters With Customers
Barter Again Plays Prominent Role In 2008 Olympic Games
Open Sesame - Points.com Unlocks A 14 Trillion Frequent Flyer
Treasure Trove
Ingenious Barter Arrangement Can Cement Strategic Tie With Valued
Clients Or Suppliers
“Art-Money” Spreading
Globally
Microsoft’s Barter
Deal With Inrix
Broadway Now
Bartering With Marketers
The Economic Impact
Of Bartering
Avid
Readers Can Now Barter For More Books
Richard
Branson’s Virgin Mobile Barters With Customers
Barter Aids Startups, Regardless Of One’s Business
Another
Perspective on Frequent Flyer Programs
“Kyle
MacDonald Is Out-Trumping Donald Trump!”
Unique “Trading
Alliances” Reported
Grubb &
Ellis Trades On Expertise & Network, Acquiring 22% Stake in New
Spin-Off Company
The Latest
Currency—Dodger Points!
Ivana Trump’s
Barter Deal Still Secure
Gas Bartered For Vehicle Ad Space In Southern California
His Barter
Currency—Chicken!
Test Your Bed & Breakfast Fantasy By Bartering
Barter Success - Using Imagination And Red Paperclip
What
Would Jackie Do? She’d Make Secret Barter Deals!
Further Information
On Howard Stern Story
Bond-Guru
Bill Gross Barters For Rare Stamp
Howard Stern’s Huge Stock Gain Reinforces Incredible Leverage
Possibilities Of Barter
Billionaires Creatively Barter For Use Of World’s Largest Dome
Structure!
Stanford University's Barter Deal With Google Has Huge Pay Off!
Boston Yacht Haven Bartering $500,000 In Trade Certificates To
Finance Harborwalk
Bartered
Oil Fills U.S. Strategic Petroleum Reserve
New
Universal “Alternative Currency” Backed By Major Corp.’s
Chambers
Of Commerce Able To Access Currency Business
Barter
Investors Trade Company’s Products & Services For Equity In
Promising Ventures
Dealmakers
Back In Business Using Stock As Currency
Trading
On One’s Labor & Ambition Still Popular
Adidas
And Yankees Cut Barter Deal
Moores
"Piece-of-the Action" Thinking Worked
Vanity Fair Uses Trade To Cement Advertising
Lucas Working On Huge Barter Deal
A Once Mighty & Proud Manufacturer Rebounds Via Barter
Barter Deals Take Many Forms
How Being A Woman Paid Off!
Gift
Card & Scrip - Breakage” Figures Are Staggering!
Renovation Exchanged For Exclusivity & Advertising
Loyalty Points’ Popularity & Importance Growing
Nation’s Largest Radio Traffic Report Provider Was Built On Barter
Barter’s Role for Entrepreneur Who Built Country Club For The Rich
Product Placement, Including Barter Arrangements, Reached All Time High Last Year
New
York Dealer Trades Artworks In Substantial Real Estate Deal
Outside
Turnaround Specialist Bartering Services
Leverage
Your Talents & Abilities With Barter
Venture
Frogs Incubator Trade Core Necessities
Virgin
Entertainment Exchanges $15 Million In-Store Promotion
Two
Reasons For Focusing On Your Barter Efforts
Ingenious
Barter Arrangement Cements Strategic Tie
Unusual
One On One Trades
What's
The Value Of Your "Intangible Assets"?
Hotel
Chain Embraces Valuable Barter Offer
The Great Trade That Fizzled!
Billion Dollar TV Shopping Network Embraced Barter
Another Cashless Currency Program Introduced
Pentagon Busily Bartering In Massive Building & Refurbishing Effort
Another Barter Triumph For Trump
Beverly Hills Attorney Trades On Expert Skills
Artist
Larry Bell Trades Artwork For Rent
Municipalities
Get Creative...Exchanging Advertising For Police Cars!
U.S.
Government Voracious Barterer!
Barter
Made All-Time-Record $50 Million Home Sale Possible!
Caterpillar
Uses Frequent Flyer Currency For Daily Flights
Oakley
Sunglasses Founder Used Barter To Get Started
NFL
And IBM Put Together Multi-Million Barter Deal
Atlanta
Convention & Visitors Bureau Embraces Barter To Promote Area
"Rainmaker"
Involved In Barter Royalty-In-Kind Program
Vendors
Barter In The Billions
There’s
Hidden Value In Various Assets—As This Trade Illustrates
Advertising
Kiosks Exchanged For Rights To Sell Ad Space
Disney
Creates Own Currency - Disney Dream Reward Dollars
What's
The Greatest All-Time Trade?
Outdoor
Gear Specialists Embraced Barter To Launch Company
Hottest
TV Producer Mark Burnett Insists On Barter Component For New Reality
Show
“Official
Oscar Gift Basket” Just Another Example Of Barter’s Ubiquitousness
NBC’s
“Fear Factor” Barters With Mandalay In Deal Worth $400,000
Homestore’s
Barter Arrangement Shows Versatility Of This Business Tool
Unique
Swap Promises To Drive More Advertisers To Newspaper
U.S.
Government Scores Big With Exchange Agreement
Barter
Plays Role With Top Litigator!
Founder
Of Domino’s Will Again Benefit From Long Ago Trade
Looking
To Help Others This Year?
Windjammer
Barefoot Cruises Founder Shows Barter’s Power
High-End
Los Angeles Real EstateIt's "Mansion Envy!"
Consolidation
Of America's Small Businesses Continues
How To Barter
Company's
Products & Services Bartered For Equity In Promising Ventures
Company's
Products & Services Bartered For Equity In Promising Ventures
As
the barter marketplace expands and the sophisticated use of this
versatile tool grows, we're seeing a growing number of "barter
investors" surfacing around the country.
A
barter investor is defined as a company or an individual who is
willing and able to make a needed and important investment in an
early-stage idea on up to an established business.
In
the majority of cases the investment isn't a passive one, but rather
sees an active investor bringing a contribution that is importantenabling
a leverage using the barter investor's already established infrastructure.
Depending
upon an investor's niche and expertise, this contribution could,
for example, include introducing one's clients to thousands of the
barter investor's customers, or providing the advertising to gain
new customers as well as other marketing expertise.
Additional
contributions might be to offer billing and collecting services,
processing of orders, warehousing, shipping, and other services
like negotiating bank lines of credits. In short, participation
by such an investor quickly fills holes and provides one with a
running start.
Three
Examples of Barter Investments:
A)
The barter investor was an operating service company with a substantial
unused line-of-credit. An investor guaranteed the line-of-credit
for use by the entrepreneur at a predetermined price for stock.
As the credit was used, equity ownership accrued for the barter
investor. The investor became a member of this start-up's board
of directors.
B)
The barter investor, a computer manufacturing company principal,
made available $50,000 worth of hardware, software, networking technology
and system maintenance services, in exchange for a $50,000 equivalent
equity position in the company.
C)
The barter investor, a service company's principal, committed the
company's staff and administrative infrastructure to handle all
the customer service, payroll, accounts receivable and accounts
payable, as well as all order fulfillment and inventory control
for a rapidly growing CD ROM duplicator. The barter investor also
functioned in an interim capacity as a CFO until one was hired.
| The
Barter Investor's Profile Looks Like This:
- Provides
what you would have used capital to buy in exchange for
equity
- Participates...not
passive
- Prefers
early-stage businesses
- Offers
capital and infrastructure (an incubator model)
- Believes
management is most important criterion
- Looks
for venture with capability to grow to $10 million in
3 to 5 years
- Invests
up to $250,000 of products and/or services in exchange
for equity
|
In
these examples we see that the entrepreneurs offered equity to vendors
who became barter investors by trading their support services and
infrastructure for equity in the firms.
| Consulting
Firm Wants "Secondary Capital" Rather Than Cash
A
small consulting firm's enthusiasm for getting paid in a form
of "secondary capital," in this case stock options,
is producing a windfall for some of its employees.
Parthenon
Group in Boston derived 54% of its $39 million revenue last
year from exercising options collected as feesa much
higher proportion than most consulting firms.
The
result: Parthenon consultants with three years of experience
earned an average of $340,000about $200,000 more than
their counterparts at top-tier firms.
Taking
a chunk of fees in options "gives our consultants and
clients a sense that we're personally invested in our advice,"
explains William F. Achtmeyer, CEO of Parthenon, which employs
84 consultants.
More
consulting firms are embracing this practice, partly to serve
rapidly growing high-tech concerns with scant cash, says Wayne
Cooper, who follows consulting firms for Kennedy Information
in Fitzwilliam (NH). |
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